The primary sources behind this report. We link to the page where each figure appears.
| 01 | McKinsey & Company (QuantumBlack) | McKinsey Global Survey on the State of AI, N=1,993 respondents at all levels, Jun 25–Jul 29, 2025; firm-reported deployment measure (not individual employee usage) | View source → |
| 02 | Microsoft (2025 Work Trend Index) | 2025 Work Trend Index: survey of 31,000 workers and leaders across 31 countries plus LinkedIn labor-market data and Microsoft 365 telemetry; leader-reported | View source → |
| 03 | Gallup | Gallup Panel survey of 22,368 employed U.S. adults, Oct 30–Nov 14, 2025; self-reported individual usage (different 口径 from firm-level surveys) | View source → |
| 04 | U.S. Census Bureau (Business Trends and Outlook Survey) | BTOS biweekly nationally representative survey of ~1.2M businesses; AI question revised Nov 2025 to cover 'any business function', so not comparable with the narrower pre-2026 'producing goods or services' series; firm-level measure | View source → |
| 05 | Stanford HAI (AI Index Report 2026) | Synthesis of McKinsey Global Survey data (org-reported); Europe 91%, North America 90%; agent use measured separately and still early | View source → |
| 06 | Deloitte (The State of AI in the Enterprise) | Annual survey of 3,235 director-to-C-suite leaders across 6 industries and 24 countries, Aug–Sep 2025; access measure ≠ active usage | View source → |
| 07 | Brynjolfsson, Li & Raymond — Quarterly Journal of Economics (NBER WP 31161) | Field data from 5,179 customer support agents; productivity = issues resolved per hour; published QJE 140(2):889–942; effect smallest for experienced/high-skilled agents | View source → |
| 08 | Noy & Zhang — Science | Randomized online experiment, 453 college-educated professionals, occupation-specific incentivized writing tasks; quality rated +18%; inequality between workers decreased | View source → |
| 09 | Upwork Research Institute | Global survey of 2,500 workers (1,250 C-suite, 625 full-time employees, 625 freelancers), conducted Mar 25–Apr 9, 2025; self-reported, not measured output | View source → |
| 10 | Pew Research Center | Survey of 5,273 employed U.S. adults, Oct 7–13, 2024; self-reported helpfulness among chatbot users | View source → |
| 11 | Goldman Sachs Research | Model-based estimate extrapolating U.S./Europe occupational task-content data to employment-weighted global totals; 'exposed to automation' ≠ 'displaced' — most exposed jobs are only partially automatable | View source → |
| 12 | Stanford HAI (AI Index Report 2026, citing McKinsey 2025 survey) | Employer expectation measure; anticipated reductions highest in service operations, supply chain and software engineering; large-scale job losses not yet visible in aggregate employment data | View source → |
| 13 | LinkedIn Economic Graph (AI Labor Market Update) | LinkedIn hiring data across US/UK/France/Germany/India, last-three-months window; 1.3B+ member base; hiring-demand measure, not employment levels | View source → |
| 14 | World Economic Forum (Future of Jobs Report 2025) | Projection extrapolating a survey of 1,000+ employers (55 economies, 14M workers covered) with ILO global employment data; driven by macrotrends beyond AI (demographics, green transition, geoeconomics) | View source → |
| 15 | McKinsey & Company | The State of AI in 2025 survey, N=1,993, Jun 25–Jul 29, 2025; expectation measure — a small share also expected headcount to increase | View source → |
| 16 | Lightcast (data partner, Stanford AI Index 2026) | Analysis of billions of U.S. job postings; labor-demand measure; +72% vs 2022, +297% vs a decade ago | View source → |
| 17 | MIT NANDA (The GenAI Divide: State of AI in Business 2025) | Multi-method study: 300+ public AI implementations analyzed, 52 structured interviews, 153 senior-leader survey responses; returns measured as measurable P&L impact | View source → |
| 18 | Deloitte (State of Generative AI in the Enterprise, Q4 report) | Wave-four survey of 2,773 director-to-C-suite leaders across 14 countries, conducted Jul–Sep 2024; nearly three-quarters also said their most advanced GenAI initiative is meeting or exceeding ROI expectations | View source → |
| 19 | Upwork Research Institute (Future Workforce Index 2025) | Survey of 3,000 U.S. skilled knowledge workers, Dec 2024–Feb 2025; freelancers also use AI more often (62% several times a week vs 53% of FTEs) | View source → |
| 20 | LinkedIn Economic Graph (The Skills Signal Report 2025) | LinkedIn Economic Graph modeling; expansion factor for AI talent pipeline under skills-first hiring | View source → |
| 21 | Lightcast (Stanford AI Index 2026 data partner) | New Agentic AI skill cluster tracked in 2025 (Lightcast now tracks 300+ AI skills in 10 clusters); fastest-growing skills included AI Agents and LangGraph | View source → |